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Showing posts with label Fruit Labels. Show all posts
Showing posts with label Fruit Labels. Show all posts

Wednesday, July 10, 2013

Exaggeration Cards




Minnesota has Paul Bunyan and Babe, the Blue Ox. Florida has its gators, the world’s largest reptiles. And, of course, they say that everything is larger than life in Texas. But in California, home of the world’s tallest trees and an agricultural wonderland, it’s the plant life—cultivated or wild—that grows really, really big.

Image manipulations began long before the digital magic of Photoshop made it possible for everyone to become visual fantabulists and tellers of tall tales. A prime example can be seen in the exaggeration (tall tale) postcards that first appeared in Fresno in 1905. The appeal of outsized produce and livestock struck a chord throughout the West, where many printers began publishing “Bunyonesque cards utilizing props and darkroom legerdemain,” as Lewis Baer of the San Francisco Post Card Club has described the cards.

CHS’s exaggeration cards are pristine, never-scribbled-on, and never-mailed examples of the maker’s craft. They are mostly the productions of the San Francisco printer Edward H. Mitchell. Part of CHS’s Kemble Collections on WesternPrinting and Publishing, these and more postcards are accessible to researchers in the North Baker Research Library at our headquarters in San Francisco.
 









Monday, August 15, 2011

Bounty of the Golden State


Thursday, August 18, 2011, 5:30 – 7:30 p.m.

Evening with the Collection 

$4 Suggested Donation
Free for California Historical Society members

Please RSVP to 415.357.1848, ext. 229 or rsvp@calhist.org.

Ah, the bounty of the Golden State! California boasts the widest variety of crops and livestock of any state.  The California Historical Society is celebrating the fall harvest season during our August Evening with the Collection. During this special one night reception, take a special peek into the California Historical Society’s permanent collection of harvest- and agriculture-themed items. View colorful and creative fruit crate labels: Jewel Oranges, Blue Mountain Pears, Old Mission Olives, and more. Take a gander at lovely promotional brochures that counties produced to proclaim that their land is the best, the most fertile, the most pleasant.  From apples to vineyards, pigs to peaches to poultry, we’ve got it in California! At this Evening with the Collection, you will be able to enjoy light refreshments while perusing the fascinating harvest items as well as our current exhibition, A Century of Landscapes: Selections from the California Art Club.

This event continues the California Historical Society’s introduction of the California Ephemera Project, which provides access to the finding aids of ephemera collections at California institutions. The ephemera collections span from 1850 to the present, and contain advertisements, announcements, brochures, catalogs, menus, pamphlets, billheads, theater programs, clippings, bylaws, flyers, tickets, travel guides, and more. Collections represent California businesses, associations, schools, institutions, and clubs; events ranging from world’s fairs and earthquakes to parades and protests; buildings and structures, including the construction of Bay Area bridges; and extensive biographical files on both well-known and little-known Californians.




Thursday, May 19, 2011

Baseball Fruit Labels

With the Giants taking on the Dodgers today, we're sharing baseball themed fruit labels from the collection of the California Historical Society.






– Alison Moore, Reference Staff